Dr. Cynthia CohenNov 29, 20203 minJury Duty Amidst COVID-19 FearsVerdict Success LLC study with 400 online mock jurors in LA County gathered data to shine light on jurors’ fears about jury service.
Dr. Cynthia CohenJun 11, 20203 minWhat to Expect in Reopening the Central District of California Courthouses"It is important that we reopen. . . although not back to normal any time soon." – The Honorable Cormac J. Carney, Chief Judge, United...
Dr. Cynthia CohenApr 27, 20203 minSurvey Decision-Making for B2C and B2B Trademark Infringement Cases B2C or B2B Market Bases. Surveys in trademark infringement cases, seek respondents for all kinds of products from tennis shoes and beauty...
Dr. Cynthia CohenApr 6, 20203 minConsumer Hoarding Affects the Universe in Likelihood of Confusion Studies "Use of a product does not qualify one for the sample. Only potential purchasers are included in the survey."
Dr. Cynthia CohenMar 28, 20203 minPilot Surveys – Don’t Throw Away Your Shot! It is crucial that the pilot test is carefully crafted. Like Hamilton, “I’m not throwing away my shot!”